AOL Ad Platform Customizes Display (Gavin O’Malley/MediaPost)
- Mar
- 19
brand management – Techmeme Search
Gavin O’Malley / MediaPost:
AOL Ad Platform Customizes Display — Hoping to attract more brand dollars, AOL debuted a technology platform for marketers to customize the design, delivery and management of display advertising. Pictela Enterprise gives ad agencies a guided self-service interface to manage …
FlightStats and Innovata Team Up to Deliver Innovative Travel Information Solutions
advertising and promotion – White Papers, Webcasts and Case Studies – TechRepublic
The authors examine a duopoly pricing game where some customers know of no firms, others know of only one firm, and some know of both firms. Firms have constant and identical marginal costs, sell…